Naming / Brand Identity / Website / Advertising / Events / Tone of Voice / Copy Writing
With the magazine industry changing in the face of digitalisation, a new marketing agency was set up to help magazine media stay relevant to advertisers.
Having partnered with Magnetic since their inception, we’ve worked on all aspects of their brand and communications, including advertising, events and campaigns.
Our award-winning ‘Pay Attention’ campaign was a marketing first for the magazine industry, featuring special cover wraps on some the UK’s leading titles, including Cosmopolitan, Empire, Time Out, Grazia, Cyclist, and Radio Times.